Hipsters shun mainstream societal conventions that apply to dating preferences and traditional “rules” of physical attraction. It is part of the hipster central dogma not to be influenced by mainsream advertising and media, which tends to only promote ethnocentric ideals of beauty. Likewise, culturally-vapid sorority-type girls with fake blond hair, overly tanned skin, and “Britney Spears tube-tops” are not seen as attractive by cultured hipster males who instead see them as symbols of female insecurity, low self-esteem, and lack of cultural intelligence and independent thinking. Hipsters are also very racially open-minded, and the greatest number of interracial couples in any urban environment are typically found within the hipster subculture.
Although hipsters are technically conformists within their own subculture, in comparison to the much larger mainstream mass, they are pioneers and leaders of the latest cultural trends and ideals. For example, the surge of jeans made to look old and worn (i.e. “distressed”), that have become prevalent at stores such as The Gap, American Eagle, Abercrombie and Fitch, and Hollister, were originally paraded by hipsters who shopped in thrift stores years before such clothing items were mass produced and sold to the mainstream consumer. The true irony here is that many of the detractors of hipster culture are in fact unknowingly following a path that hipsters have carved out years before them. This phenomena also applies to music as well, as many bands have become successful and known to mainstream audiences only because hipsters first found and listened to them as early-adopters of new culture. Once certain concepts of fashion and music have reached mainstream audiences, hipsters move on to something new and improved.